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#1 2010-06-03 20:51:46

snthr
Member
Registered: 2007-07-13
Posts: 42

a/b testing

hi,

as part of an overhaul of an existing textpattern site for search engine optimisation purposes, i’m looking for the best way to set up textpattern for a/b testing. for example, i’d like to know how to set up the same article with two different titles (and a way to measure click-through rates for both, though google analytics could probably take care of that side of things). any plugins for this, or suggestions of best-practice ways of doing it?

thanks.

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#2 2010-06-03 20:53:35

snthr
Member
Registered: 2007-07-13
Posts: 42

Re: a/b testing

i should add, i’m aware that i could probably do this through php, but i’m not a php person, so if anyone wants to suggest a php-based way of doing it, i’d love to hear that too.

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#3 2010-06-04 07:48:47

the_ghost
Plugin Author
From: Minsk, The Republic of Belarus
Registered: 2007-07-26
Posts: 907
Website

Re: a/b testing

imagine you set title to “this is version 1 | this is version two”

Then use such code:

<txp:php>
$title=explode(" | ", $thisarticle['title']);
echo $title[rand(0,1)];
</txp:php>

Last edited by the_ghost (2010-06-04 07:49:02)


Providing help in hacking ATM! Come to courses and don’t forget to bring us notebook and hammer! What for notebook? What a kind of hacker you are without notebok?

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#4 2010-06-07 05:15:50

JanDW
Plugin Author
From: Providence, RI, USA
Registered: 2008-07-18
Posts: 327
Website

Re: a/b testing

google website optimizer supports A/B testing too, but I’ve never tried it…


TXPDream – A Textpattern Tag Library for Adobe Dreamweaver. (updated for 4.2.0) | jdw_if_ajax – Only serve certain parts of a page when requested with AJAX

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